Kaitlin Murray

Kaitlin Murray

Kaitlin Murray

Kaitlin Murray

AI Video Generation

A video series introducing the Omni platform to international clients, and the first content of its kind produced for the team. Built almost entirely with AI, the series was received enthusiastically and sparked demand for more work in this format from both international and U.S. teams.

Company:

Sedgwick

Role:

Designer, Art Director

Date:

June 2026

P R O J E C T D E T A I L S

Tools

Magnific, Photshop, Illustrator, After Effects

AI Models

Nano Banana Pro, Kling, ElevenLabs

Team

Writer, Video Editor & Animator

Omni international video series

A video series introducing the Omni platform to international clients, and the first content of its kind produced for the team. Built almost entirely with AI, the series was received enthusiastically and sparked demand for more work in this format from both international and U.S. teams.

Video one

The high-level opener for the series. It introduces Omni at a glance and briefly touches on three applications within the platform: Omni Intake, Omni Claims, and Omni Insights, framing what each does and how they fit together.

Video two

Video One

The second in the series, going deeper on two of those applications, Omni Intake and Omni Claims. It follows the same couple as Video One, a couple dealing with water damage in their home, showing the platform at work through their experience.
The high-level opener for the series. It introduces Omni at a glance and briefly touches on three applications within the platform: Omni Intake, Omni Claims, and Omni Insights, framing what each does and how they fit together.

Video Two

The second in the series, going deeper on two of those applications, Omni Intake and Omni Claims. It follows the same couple as Video One, a couple dealing with water damage in their home, showing the platform at work through their experience.

Found the story in the footage

While sourcing content, I found Getty footage of a couple dealing with a ceiling leak. That couple became the concept for the whole series. We knew we wanted the videos to center on the human experience, how we support people and ease the stress of a hard moment, rather than lead with the platform. The footage only got us partway there, so I used AI to build the rest.

Built the cast, then the story, then the motion

I generated the two leads first so they could drop into any scene the story needed. Establishing them up front gave us a reusable cast instead of one-off assets, which preserved continuity within each video and across the series. From there, I built the series as still images before committing to any motion. Generating the key moments as stills allowed me to lock composition, mood, and story, and get the storyboard approved.

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Kaitlin Murray

LinkedIn

Kaitlin Murray

LinkedIn

Kaitlin Murray

LinkedIn

Kaitlin Murray

LinkedIn