DattoCon Event Branding
Company:
Datto
Role:
Art Director, Designer
Date:
Jun 2019
DattoCon is all about capturing the spirit of Datto’s culture and blending it with the unique vibe of the host city. My challenge was to transform a standard hotel into a space that radiates the energy and excitement of DattoCon. This approach ensures each DattoCon feels fresh and tailored, yet unmistakably part of the Datto family.
Lead designer responsible for establishing the brand and guidelines to be used by other creatives. Designed and art directed all the event pieces including; signage, badges, structures, collateral, presentations, t-shirts, and social promotion assets. Involved in the initial walkthrough of the venue to plan the optimal attendee experience in the space.
